Marketing Operations Director
Are you an experienced marketer with a passion for management? Are you experienced in designing process & performance management? Do you enjoy a challenge and are you looking to make a meaningful impact within a company?
We are seeking an experienced Marketing Operations Director to join a growing marketing team. Reporting to the CMO, you will be responsible for delivering the marketing strategy and managing performance. You will have a team of approximately 15 with 6 direct reports.
What will I be doing?
- You will take a lead role in organising and prioritising the marketing resources (people & budget) to achieve our marketing strategy.
- You will create the conditions for the effective development of marketing strategies and tactics that support the short and long term business objectives.
- You will lead the design & development of a marketing infrastructure that supports the execution of these strategies and tactics.
- You will benchmark our current marketing activities, performance and investment against industry best practices, and through gap analysis, develop a roadmap for improvements and business cases for undertaking necessary changes.
- You will deliver insightful reporting and analysis to help the team understand, manage & communicate performance updates to the wider business.
- You will be responsible for the marketing budgeting process in terms of collation, cost & revenue forecasts and monthly reporting.
- You will collaboratively consult with other marketing leaders to support strategic marketing & business needs, while improving the effectiveness and efficiency of processes & structure of our operations.
- You will work with other departments & key stakeholders in the business to ensure that marketing’s priorities are aligned with the overall business strategy.
- You’ll continually assess the current Marketing capabilities against future Marketing objectives and requirements, and formulate a strategy to build required competencies through internal development and recruitment.
What are we looking for?
- 10 years online marketing experience with a proven track record in the area of performance marketing.
- Strong background in shaping strategy and motivated by delivering results within budget.
- Significant commercial and analytical skills, with a proven ability to derive insight from disparate datasets.
- Online gaming experience a distinct advantage; interest in Sports a must.
- Experienced in team leadership and development.
- Strong organisational, leadership & motivational skills with a passionate & enthusiastic outlook.
- Strong stakeholder management skills and experience.
Xanadu is an equal opportunities employer